KUBOTA Yukihiko
Department Aoyama Gakuin University Department of Marketing, School of Business Position Professor |
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Language | Japanese |
Publication Date | 2017/08 |
Type | Academic Journal |
Peer Review | Peer reviewed |
Title | The Property-Partner Model of Brand Relationships |
Contribution Type | Single |
Journal Type | Japan |
Volume, Issue, Page | pp.17-35 |