カワマタ　ケイコ   KAWAMATA Keiko   川又　啓子    所属   青山学院大学  総合文化政策学部 総合文化政策学科    職種   教授
言語種別	英語
発行・発表の年月	2015/06
形態種別	「大学・研究所等紀要」、「学術雑誌」以外
査読	査読あり
標題	Outlook of the Japanese anime industry: opportunities and limitations
執筆形態	単独
掲載誌名	Proceedings: AIMAC 2015 International Conference on Arts and Cultural Management, 2015
概要	The year 2013 was epochal for the Japanese animation industry: Cool Japan Fund, Hayao Miyazaki, and Sazaesan. The year featured significant events in the business and culture of Japanese anime that represent the opportunities and limitations in the twenty-first century. Thus, the purpose of this paper is to present an overview of the Japanese anime industry in terms of business and culture. After a brief review of the anime industry performance in 2013, this paper presents a discussion of the opportunities and limitations of the Japanese animation industry.