カワマタ ケイコ   KAWAMATA Keiko
  川又 啓子
   所属   青山学院大学  総合文化政策学部 総合文化政策学科
   職種   教授
言語種別 英語
発行・発表の年月 2015/06
形態種別 左記以外
査読 査読有り
標題 Outlook of the Japanese anime industry: opportunities and limitations
執筆形態 単独
掲載誌名 Proceedings: AIMAC 2015 International Conference on Arts and Cultural Management, 2015
概要 The year 2013 was epochal for the Japanese animation industry: Cool Japan Fund, Hayao Miyazaki, and Sazaesan. The year featured significant events in the business and culture of Japanese anime that represent the opportunities and limitations in the twenty-first century. Thus, the purpose of this paper is to present an overview of the Japanese anime industry in terms of business and culture. After a brief review of the anime industry performance in 2013, this paper presents a discussion of the opportunities and limitations of the Japanese animation industry.