KAWAMATA Keiko
Department Aoyama Gakuin University Department of Cultural and Creative Studies, School of Cultural and Creative Studies Position Professor |
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Language | English |
Publication Date | 2002/03 |
Type | |
Title | Shiki Theatre Company and ASARI Keita, the Entrepreneur |
Contribution Type | Collaboration |
Journal | Proceedings: Research symposium: the new wave; entrepreneurship & the arts |
Author and coauthor | WADA, Mitsuo |
Details | The purpose of this article is two-hold: to analyse entrepreneurship of Asari Keita, a chairman of Shiki Theatre Company and to examine their marketing strategies in order to obtain management implications for arts managers. |