カワマタ ケイコ   KAWAMATA Keiko
  川又 啓子
   所属   青山学院大学  総合文化政策学部 総合文化政策学科
   職種   教授
言語種別 英語
発行・発表の年月 2013/03
形態種別 大学・研究所等紀要
標題 The Current state of tourism education and research in Japan
執筆形態 共同
掲載誌名 Kyoto Management Review Kyoto Sangyo University
巻・号・頁 pp.19-41
著者・共著者 SHIBA, Takao
概要 This research aims to explore the role of trust in Japanese content development, focusing on the dyadic relationship between the mangaku(comic strip author) and the editor, and to examine the evolution of trust between these two creative actors in the course of their relationship. It also analyses the creation process used by the major Japanese publishing companies. This analysis allows for an understanding of the foundational role of trust in creative development and the factors that facilitate the creation of popular cultural products.